On thursday morning 22nd of August Nike and Lego announced a multi year partnership. The collaboration will start in 2025 and will include, as they put it, a series of products, content and experiences.
I'm really excited what will come out of this partnership.
Here are a couple of AI generated images how products might look like. I highly doubt that anything of this will really see the day of light, but it would be great.
Here the press releases from both companies:
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